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Our Unique Loyalty Solution

Our loyalty programs are simple in premise: generate increased revenue and optimize profitability by creating or escalating your customers' engagement with your brand.

To many people who are members of loyalty programs, the card is the program. So if your membership identifier or token is a basic printed card, a ubiquitous plastic magnetic stripe card, a smart card, or even a bar-coded key fob – you could be missing a key engagement opportunity.

Visual cards like Visible Results’ Graphicard™ display program information on the face of a card that dynamically updates with every customer transaction. There is no more engaging mechanism for loyalty than Graphicard™.

What is Graphicard™?

The Graphicard™ is a unique, patented protected read-write, "smart" visual card that, in addition to customer loyalty programs, has shared or concurrent utility for ticketing, stored value, gift card, or employee incentive applications.

What makes Graphicard™ unique is that the card face is rewriteable. Via a proprietary thermochromic process, the card can be imaged with a range of custom designed or programmed messages including "real time" loyalty points information, promotions and advertising, or gaming and competitions – all dynamically updated before your customers eyes each and every time the card is used.

Graphicard's unique rewritable surface truly engages customers & strongly differentiates your customer rewards program.

Dynamically updating most recent points earned, total points balance, and points to next reward "guarantees" cardholders look at the face of the card after every transaction. And its slimline design ensures it always finds its way into the wallet or purse of your customer base or membership.

Read more about the how gaming, media messaging, and other dynamic communication elements of the Graphicard™ platform truly engage the cardholder delivering repeat and referral business.

Graphicard™ is part of an integrated leading edge, proprietary platform

The Graphicard™ platform includes:

• our smart point of sale terminal
• our custom data capture and management infrastructure, Connect™
• our reporting and analytics suite, Customer Knowlogy™

Visible Results is an end-to-end solutions provider supplying a broad range of support & marketing services

Graphicard™ (as are all Visible Results’ products) is complemented by an extensive range of support and marketing services including:

• Design and production of marketing and collateral materials (cards, program application forms, catalogs, gift coupons, and in-store signage).
• Program design, ranging from loyalty marketing consulting to complete configuration of structure, business rules and technology.
• Contact center for customer and technical support.
• Data entry and promotional voucher reconciliation.
• Program account and partnership management.
• Development of supporting program website.

Read what some of our clients have achieved through successful loyalty initiatives utilizing Graphicard™